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Transgender star makes pride pitch

Dana International stars in Smirnoff video created for Gay Pride in Tel Aviv.

Avatar of Alessia Valenza

16th June 2013 08:35

Alessia Valenza

Preparations for the highly anticipated Gay Pride Parade in Tel Aviv Friday are in full swing, and transgender pop superstar Dana International is on the job.

Dana International gained worldwide exposure back in 1998 when she represented Israel at the 1998 Eurovision Song Contest with her song “Diva,” and won. Now she’s teamed up with Smirnoff Vodka and production company FFF Shirazi  to create an official invite for the event with a new song, “Loca.”

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